By Tia Dabney
Local favorite brand Premium Co. hosted a pop-up shop at Union Market to promote the brands Spring 2016 collection. The warehouse, filled with the sounds of DJ Jerome Baker of Rock Creek Social and washing machines propped strategically under florescent lights, was the perfect backdrop for their up-scale casual fashions to hang. The co-owners Davin Gentry and Tyler Hundley collaborated with John Geiger on a three-piece range take on the traditional flannel among the remainder of their 100 piece collection.
The who's-who of DC were in attendance including Mame Adjei, John Wall, Chaz French, Norma Now, Ashley Outrageous and more. The brand will continue to show their pop-up next weekend, Jan. 29 and 30, at the same location. Don't miss out thrice.